MicroBuild HD - Income

MicroBuild_HD Income

Overview

MicroBuild_HD Income is produced using Acxiom® InfoBase-X™ Income data, the industry leader in consumer demographics. MicroBuild_HD Income translates household income for all U.S. households into an equivalent census format and distributes the resulting values across current MicroBuild households for census geographies beginning at block level.

Features

MicroBuild_HD Income provides 2000 Census and current income distributions for U.S. households as ranges by census geography as well as average, median, and per capita income. Historic income data is also available beginning in January 2005 to 2008 in six month intervals. MicroBuild_HD Income also provides.

· $0 to $10,000

· $10,000 - $15,000

· $15,000 - $20,000

· $20,000 - $25,000

· $25,000 - $30,000

· $30,000 - $35,000

· $35,000 - $40,000

· $45,000 - $50,000

· $50,000 - $60,000

· $60,000 - $75,000

· $75,000 - $100,000

· $100,000 - $125,000

· $125,000 - $150,000

· $150,000 - $200,000

· $200,000 +

Benefits

· Household demographics transformed into census geographies and formats allow accurate trending and a “common language” for research and marketing applications

· Unprecedented accuracy with national average household level sampling exceeding 74%

· Precision with data beginning at census block level

· Quarterly updates provide current information for changing markets

Deliverables

· MicroBuild_HDIncomecan be delivered as a flat file in multiple formats as well as common GIS formats

· Clients can receive the data as an integrated solution via Magnify™, Gadberry’s data visualization and mapping application

The Gadberry Group

801 Technology Dr., Ste. D • Little Rock, 72223

Phone: 501.907.7100 • Fax: 501.907.7101